

LULLY is an innovative new sleep and relaxation aid created by musician and mother, Jane Stewart. Designed and developed in the UK, LULLY is a soft, premium-quality teddy bear that draws on 4000 years of parenting wisdom and recognises the transformative role of the human voice and calming song to soothe babies and children. LULLY is the only teddy bear to sing 23 live-recorded lullabies, providing an uninterrupted hour of calming music for quiet time, bedtime and relaxation.
LULLY is unique in its track-list of 23 timeless songs, each licensed to be played in full and featuring best-loved classics including ‘When You Wish Upon A Star’, ‘You Are My Sunshine’, ‘Any Dream Will Do’ and ‘Over the Rainbow’. LULLY combines the softness of human vocals with live-recorded instruments to foster a lifelong love of music and help establish positive relaxation and bedtime routines that last.
LULLY is designed to grow and adapt to your child’s needs. Working as a gentle sleep aid in the early months, this soft, soothing bear calms both at bedtime and on-the-go, acting as a valuable companion on journeys or in unfamiliar environments. LULLY includes full care and usage instructions that fully comply with EU standards and align with NHS guidance on safe sleeping, plus every LULLY Bear comes beautifully boxed with a personalised certificate making it the perfect newborn, christening or celebration gift.
LULLY founder and creator: Jane Stewart says: “The inspiration for LULLY was born via my own experiences as a mum and the challenges of soothing my children at bedtime and quiet-time. Like all children, they loved it when I sang lullabies, but the ‘soothing spell’ was broken the moment I stopped. My background as a musician and performer provided the building blocks to help develop a solution. First, I created a best-selling CD of lullabies for Marks & Spencer, and now after many years work, I have created LULLY bear – a beautiful soft teddy-bear that harness all the therapeutic benefits of music to promote relaxation and restful sleep, nurturing your child’s wellbeing as they grow.”
LULLY – ABOUT
Lully is the unique creation of musician and mother Jane Stewart. And like so many of the best inventions, the idea for Lully was born of Jane’s own experiences when her first child David was born and he struggled to self-soothe and settle to sleep.
Like so many babies and young children, David was soothed by Jane singing lullabies, and she spent days looking for a calming, well produced CD, to continue the soothing mood after she had left the room. The search was to no avail – there was a lack of high quality, live-recorded lullaby CDs and the ones Jane did find all had pauses between the songs, so the soothing magic was broken and David would stir.
So Jane decided to draw on her years of experience as a stage and screen performer, and signed a contract with Universal Music and Marks and Spencer to create her own CD – one that would relax children without driving their parents crazy; one that could be appreciated by all generations from toddlers to their grandparents, whether in the car or in the cot. Jane’s lullaby CD was entitled ‘I Watch You Sleeping’ and became one of the top selling CD’s in Marks and Spencer, even outselling Frank Sinatra!
Fast forward to 2019, and Jane is Managing Director of a hospitality company that specialises in the arts, drawing on Jane’s own show business background to offer experiences in music, theatre and film. And in tandem, Jane has evolved her lullaby CD concept into Lully – a unique singing teddy offering 23 timeless lullabies and an uninterrupted hour of soothing music to calm babies and children, whilst providing all the soft comfort of a teddy bear. Lully’s tracklist features live-recorded songs each licensed to be played in full with best-loved classics including ‘When You Wish Upon A Star’, ‘You Are My Sunshine’ and ‘Over the Rainbow’.